TwoSmiles (web)

TwoSmiles is a gift card and greeting card in one, and you can make it on your own home printer. Just pick from hundreds of free designs, select a gift card and amount, personalize and print. TwoSmiles is a great way to customize a gift for any special occasion.

I was the lead UI designer for the website. I also got to create greeting cards, design emails and other marketing material. I worked closely with the marketing and product owners to create mockups and prototypes. Once approved, I worked in an agile environment with the engineers to get the designs implemented. 

Date Apr 2012 - Mar 2014
Role UI design, UX design, branding & prototyping
Website http://www.twosmiles.com
Client Hewlett-Packard
My first mockup of the TwoSmiles homepage.
Initial greeting card selection page.
Personalize card page.
An artists dedicated landing page. Artists could use this to help sell their cards.
The last concept design I did for the project. The idea is to move away from selling cards from the home page and use it more for education to new users.
The beginning of the delivery options flow. Lots of care and attention went into these pages to make the post purchase experience a pleasant one.
The initial submission site we used to get the greeting cards ingested from the artists.
Wireframes of the homepage, web and tablet.
Some of the branding and iconography used throughout the project.
The TwoSmiles team.